logo design, brand identity, graphic design
Audrey Gotto
How Did You Show Up Today?

Stop being embarrassed about your public image. Here are 4 ways to show up for yourself and your company.

How Did You Show Up Today?
Audrey Gotto
Why The K.I.S.S. Method of Brand Identity Works ...

Simplicity in design is synonomous with iconic logo design. Why is simple best? Here are two good reasons.

Why The K.I.S.S. Method of Brand Identity Works Best
social media marketing, small business tips
Audrey Gotto
Social Media Marketing-Stop Selling on Social

Ultimately, all for-profit business es exist to, well, earn a profit. When it comes to selling on social media, here's why hard-core selling just won't work.

Social Media Marketing-Stop Selling on Social
brand identity, online marketing
Audrey Gotto
3 Ways to Develop Your Brand Voice

Brand Voice can be defined as the tone of your communications and the style of your writing. Here are three steps to creating a brand voice that is true, authentic and effective.  

3 Ways to Develop Your Brand Voice
seo, online marketing
Audrey Gotto
Playing It-Tag with Alt Tags-Optimizing SEO

SEO ranking plays a critical role in online advertising. Here are some of the most important aspects of On-Page SEO and how you can help ensure that your website is found on search engines.

Playing It-Tag with Alt Tags-Optimizing SEO

brand identity

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What I learned about marketing from a talking horse.

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What I learned about marketing from a talking horse.

Mr. Ed was a talking horse from the popular 1960's television series.  He was famous for saying, “You should never speak unless you have something to say.” He was one smart horse, folks. In fact, from a promotional marketing perspective, his advice is often overlooked by many businesses. Read on from the horse's mouth...